We are a MAS licensed startup that has been in business for the past 5 years. We have recently been recognized as the PayTech of the Year at 2024 Asia FinTech Awards. With a profitable MVP, we are now focused on scaling our business model globally.

Are you passionate about crafting impactful digital campaigns and driving brand growth? Join our team as a Digital Marketing Manager, where you’ll lead innovative strategies, optimize performance across digital platforms, and work with a dynamic team to make a real difference. If you thrive in a fast-paced environment and love using data-driven insights to create exceptional results, we’d love to hear from you!

Who are we?

We are a MAS licensed startup that has been in business for the past 5 years. We have recently been recognized as the PayTech of the Year at 2024 Asia FinTech Awards. With a profitable MVP, we are now focused on scaling our business model globally.

What you’ll do:

• Conduct SEO research and website optimization to improve organic reach.
• Develop a user acquisition pipeline and collaborate with the tech team to implement and track leads acquisition and conversions.
• Manage paid campaigns (Google Ads, PPC) and social media ads (LinkedIn, X.com, YouTube) to increase brand visibility and followers.
• Lead KOL/influencer marketing campaigns.
• Implement growth hacking strategies through social listening and forums. 
• Work closely with the content writer and designer to align messaging across all digital platforms.
• Provide weekly reports on marketing performance and lead generation.

What we’re looking for:

• Bachelor’s Degree in Marketing or relevant fields.
• Proficient in both English and Mandarin as you will need to liaise with Chinese stakeholders.
• Min. 5 years of experience, well-versed in SEO, PPC campaigns, and user acquisition strategies.
• Strong familiarity with ad platforms like Google Ads, LinkedIn, and YouTube.
• Proven track record of using analytics tools to track and optimize digital marketing efforts.
• Experience with influencer/KOL campaigns.
• An interest in or experience with the fintech, tech, finance, or web3 industries.

Benefits

Competitive compensation and benefits packages

Regional exposure and career growth opportunities

Opportunity to work with a dynamic and innovative digital payments

Exposure to cross-functional collaboration and involvement

Mentorship and guidance from experienced professionals